↑57% Appointments for Delhi Skin Centre

↑57% Appointments for Delhi Skin Centre

Integrated Experience for Delhi Skin Centre

Integrated Experience for Delhi Skin Centre

Category

Healthcare

Client

Delhi Skin Centre

Result

↑57% Appointments

DSC Case Study Banner
DSC Case Study Banner

We partnered with Delhi Skin Centre, a renowned Dermatology and Aesthetic Centre, for an established digital ecosystem. By optimising all user touchpoints, both online and offline, we aimed to align their services with modern market trends, ensuring solutions that resonate with their needs.

Before We Started

Dr. Meghna Gupta, the founder of Delhi Skin Centre, faced significant challenges in growing her business. The clinic's website wasn't set up well for attracting leads or optimized for search engines, meaning it didn't show up in Google searches.

Their social media didn't convert followers into customers, and there were many operational issues, such as manual billing and bookings, outdated software, and a lack of digital customer interaction protocols. Essentially, digital sources weren't bringing in business.

After We Stepped In

  1. Unified Branding

    We created a consistent design language across all digital platforms for Delhi Skin Centre.


  2. Engagement and Revenue

    Our targeted social media content and campaigns increased customer interaction and significantly grew overall revenue.


  3. Enhanced Digital Presence

    The clinic now ranks on the first page for multiple search terms, driving more visitors to the website.


  4. Efficient Operations

    We introduced process automation for appointments, billing, and feedback, streamlining both customer service and internal processes.


  5. Comprehensive Marketing Strategy

    Through SEO, social media marketing (SMM), lead generation campaigns, and content marketing, we significantly improved lead generation and conversion rates.

Strategic Bridge

📱 Social Media and SEO Leverage

💻 Website Overhaul

⚙️ Operational Streamlining

📊 Data-Driven Adjustments

Result

🌟 The website now drives significant business growth, with a 57% increase in call-based appointments and an integrated appointment workflow enhancing efficiency.

🌟 Instagram following grew to over 19.9k, with significant improvements in content quality, engagement, and business conversions.

🌟 Operational challenges were addressed, leading to more efficient clinic management and improved customer experiences.

🌟 Delhi Skin Centre is experiencing business growth and scaling, with digital channels generating significant leads and appointments, adding 5 figures to monthly revenue.